Email is by far the best option to send thank you notes and reminders to the person who signs up for the webinar. Set an email automation for those who sign up for the webinar, add your product benefits in the email and give them a little introduction about what you are going to serve them during the webinar. Also, email is the way to make your prospect feel important
Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.

? Offer something special:

Send reminder mails to registrants in order to remind them of the webinar. It will allow them to schedule their work accordingly and would help you get the maximum number of people for your webinar.
Be sure to allow time at the end of the webinar for taking questions that your audience can submit throughout the webinar. The Q&A provides a great opportunity to engage your audience and give additional insight to what you have previously discussed, as well as related topics that are of interest to the audience.
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.
? Marketing Automation to Reactivate Old Leads:
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
? Use Webinar tools:
? Why you should use a webinar:
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.

Facebook:


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