? Set registration and attendee goals:
Promotional webinars, if used efficiently, are the most effective tool for marketing your upcoming product. You can host promotional webinars that incorporate the pitch of your upcoming product or services.
? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.
? Spread the word by blogging:
The tips above help easily market your webinar through various social media platforms.
How affiliates can take advantage of webinar marketing
? It is one of the best ways to get followers to your event. Encourage people to tweet their views and questions related to the webinar. Make sure you monitor the conversation and reply promptly.
? Brand Awareness:
Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.
? Make sure that your team members regularly update posts related to the webinar, so your audience will remain connected with the event. Encourage your audience, so they become the part of the conversation.
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
? Reach Highly Targeted Audiences:
These paid Q&A webinar sessions can be held weekly or monthly with experts. Leave time for attendees to ask questions to build a quality relationship and fulfill the purpose of your session.
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Have an attractive and efficient topic:
? Send a Thank you email after registration:
How to generate revenue from a webinar
Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.