page. Use your company profile to promote this by updating statuses related to it.
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
? Promote your webinar:
Email is by far the best option to send thank you notes and reminders to the person who signs up for the webinar. Set an email automation for those who sign up for the webinar, add your product benefits in the email and give them a little introduction about what you are going to serve them during the webinar. Also, email is the way to make your prospect feel important
To enhance remarketing efforts, you can target your audience according to their interest and demographics. It also helps get better rates of conversion by targeting the correct audience. It allows the host to create a list of leads and reach them at any time.
? Reduce loss:
? Use the right tools and equipment:
People attend webinars for the quality content they will be receiving from it. Don’t dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
Make a remarkable landing page on your website and add an eye catchy headline, list your product benefits and use a call to action button. Landing pages influence sales. They help you show who you are and what you are offering. Plus, it’s the place from where you get direct traffic and a visitor’s complete information via a lead generation form.
Use mobile technology for your webinar, so your audience doesn’t have to go to their desktop to view the webinar. They can access it from anywhere. Maximize the impact of your webinar by using the best platform for holding live webinars.
? You can share your upcoming events and webinar plans with your LinkedIn connections and groups. Post messages in your status, so your connections can learn about your webinar and register.
While crafting your marketing strategies focus on your CTA, because it helps grab the interest of your clients. Use appealing calls to action to grab the attention of your target audience.
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Run a free promotional webinar:
If you are about to launch a product, hosting a live webinar for this could be very beneficial to promote the product with your attendees. Launch – week webinars can be a great way to introduce your product and you can give them free content, sell products or programs.
? Send reminder mails:
and think. Is this that easy to conduct webinar? Actually, no. Webinars take a lot more than what it looks. To make a successful webinar, you need to put in lots of efforts and strategies.
Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.