Remarketing helps bring people to your sales pages which were at the conversion stage. It targets leads which remained unconverted. Another way is to approach leads who have already register for the webinar and attended it. It will help convert these leads in to clients.
? Focus on your CTA:
? Don’t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
How to get traffic towards your webinar
Once you have invested in resources, subject experts, promoting and hosting the webinar, it is the time to increase its impact over your target audience. A high quality webinar recording is the best way to generate a high return on investment for a webinar.
? Run a free promotional webinar:
As soon as a person register for your webinar, send them a thank you mail and a confirmation mail. Sending this is not only good manners, but will also help get a confirmation from the registrant side.
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
Remarketing attracts previous leads to your webinar, which helps prevents losing leads. It also increases the chances of conversions, because previous visitors provide a high potential of conversion.