? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
? You can efficiently customize your webinar page through available event themes, or by uploading videos associated with the webinar to gather more participants.

Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.
Webinar handouts offer the ability to share content directly to the attendees and absentees before and after the webinar.

To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Create an agenda and stick with it:
The process of engaging your target audience has evolved very much with the advancement of technology and methods of promoting. Webinars are one of the most effective ways of engaging a target audience.
Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Don’t forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.

Today, many online businesses completely rely on webinars for reaching their target audience, brand recognition and generating new leads. Hosts can make use of social media to engage clients during the webinar itself.

? Offer something to attract your customers:
? When to go for on-demand presentations:
Highlight the topics that will be covered and let participants know when you’ll be holding the Q&A portion of the webinar. Follow the agenda closely and stay on track. If you have more than one speaker, make sure they know when their turn is. Let the participants know who the moderator is. It is the moderator’s job to keep everyone on track, so make sure you choose the right person for the job.
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