Webinar handouts offer the ability to share content directly to the attendees and absentees before and after the webinar.
? Generate new leads:
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
Webinars are an online presentation that helps in easily showcase your products and services to your target audience. It also enables the host to show their affiliate products in a more efficient and engaging way.
? Finalize a topic:
People attend webinars for the quality content they will be receiving from it. Donít dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
? Send follow up emails:
Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
Take time to craft your marketing copies for your webinar. This copy can also become part of your landing page and other marketing tools. The title and content of your webinar copy should describe each and every detail about the webinar, like what the attendees would gain from this webinar, etc.
If there is no need for a live event, you can use on-demand presentations for various big webinar concerns. One of the advantages is that it provides ease of content creation for subject matter experts, becaues they can record their portion online video at their convenience.
? Set registration and attendee goals:
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
Email is by far the best option to send thank you notes and reminders to the person who signs up for the webinar. Set an email automation for those who sign up for the webinar, add your product benefits in the email and give them a little introduction about what you are going to serve them during the webinar. Also, email is the way to make your prospect feel important
? Marketing Automation to Reactivate Old Leads:
Tips to make your webinar more successful