Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
? Use Webinar tools:
page. Use your company profile to promote this by updating statuses related to it.
? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
? Nurture your leads:
start on time. Itís equally important that you end on time as well. If your webinar is taking too much time, continue the webinar in your next sessions.