To increase sales, retain your existing customers and attract leads, create a special offer to showcase in your webinar. Discounts and promotions are a proven tactic to boost sales. It is a common human tendency to be attracted towards anything that benefits them.
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
Webinars help drive sales, generate leads and earn profits for the host. Webinars convert better than any other mode of sales. There are many ways of increasing your customer base, earning profits and make money from webinars, and these are explained below:
? Show a short video:
? Make a landing page:
? Allow time for Q&A:
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
? Nurture your leads:
Webinars are the best way to deliver information to people in an easy and convenient manner. It is the best way to feature experts to broadcast your opinion and information to a targeted audience in an effective manner.
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.
An important promotion tactic is email marketing. Inform your subscribers or email list about the upcoming webinar at least seven days before you go live.
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
Webinars have become one an important content marketing strategy for customer engagement. Attendees of webinars are getting knowledge in different niches without any effort.
Email is an optimal tool for getting more traffic, and segmenting is required for effective email marketing. Donít forget to send a thank you mail after the person signs up for your webinar, and after attending to make them feel that they are important to you.
? Finalize a topic:
? Run a free promotional webinar:
Communicating with your old leads helps build your credibility and revive them as your new prospecting leads for your product or services.
? Marketing Automation to Reactivate Old Leads:
? Drive campaigns to generate more referrals:
This analysis helps gett the list of qualified leads, which in turns helps gain information about these leads. It helps in lead nurturing.
? Create an informational landing page: